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Aria Alamalhodaei Alexandra Alberda Anna Feigenbaum Humanising Data through Comics.docx (12.08 kB)

Aria Alamalhodaei, Alexandra Alberda, Anna Feigenbaum - Humanising Data through Comics

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posted on 2020-06-29, 16:39 authored by Aria Alamalhodaei, Alexandra Alberda, Anna Feigenbaum

03/07/2020 14:00 Room 2 #humelp

In recent years scholars and practitioners have drawn attention to the need for data to be humanised (Lupi 2017, D’Ignazio and Klein 2020, Alamalhodaei et al 2020). In a piece circulated around social media, data visualizer Giorgia Lupi provocatively asked, “Can a data visualization evoke empathy and activate us also at an emotional level, and not only at a cognitive one? Can [it] make you feel part of a story of a human’s life?” (2017).

This workshop explores the emergent area of ‘data comics’, looking at how the fields of graphic medicine and graphic social science integrate quantitative, evidence-based statistics into narratives of human experience in efforts to evoke empathy (Bach et al 2017, Wysocki 2018, McNicol and Wysocki 2019). It then turns to consider the recent rise of data visualisation, and with them data comics, during the COVID-19 pandemic.

From the fear of getting sick to the boredom of working at home, from the struggles of full-time parenting to the threat of economic upheaval, we offer a brief masterclass in how recent data comics on COVID-19 explore the complexities and potential of presenting data in more humanising ways.

Drawing on examples gathered over the past three months, we argue that integrating data and comics can be a powerful tool for public health communications, social justice and advocacy work. The workshop then turns to a hands-on activity asking participants to create their own data comics from a live brief. The session concludes with practical advice for the planning, production and distribution of data comics.

Work cited

Alamalhodaei, A., Alberda, A. P., & Feigenbaum, A. (2020). 21. Humanizing data through ‘data comics’: An introduction to graphic medicine and graphic social science. Data Visualization in Society, 347.

Bach, B., Riche, N. H., Carpendale, S., & Pfister, H. (2017). The emerging genre of data comics. IEEE computer graphics and applications, 37(3), 6-13.

D'Ignazio, C., & Klein, L. F. (2020). Data feminism. MIT Press.

Feigenbaum, A., & Alamalhodaei, A. (2020). The Data Storytelling Workbook. Routledge.

Lupi, G. (2017, January 30). Data Humanism: The Revolutionary Future of Data Visualization. Print Magazine. Retrieved from

McNicol, S., & Wysocki, L. (2019). Comics in Qualitative Research. In P. Atkinson, S. Delamont, A. Cernat, J.W. Sakshaug, & R.A. Williams (Eds.), SAGE Research Methods Foundations. doi: 10.4135/9781526421036832018

Wysocki, L. (2018). Farting Jellyfish and Synergistic Opportunities: The Story and Evaluation of Newcastle Science Comic. The Comics Grid: Journal of Comics Scholarship, 8.



Aria Alamalhodaei is an independent writer and researcher. She received her Master of Arts in Art History from the Courtauld Institute of Art, London, UK. She has written extensively about science, technology, and art for academic and popular publications. Alexandra Alberda is a PhD researcher in the Faculty of Media and Communication at Bournemouth University. Her supervisors are Dr. Sam Goodman, Dr. Julia Round and Professor Michael Wilmore. She received her MA in Art History minoring in Sculptural Painting/Studio Art at the University of Nebraska-Lincoln. Anna Feigenbaum is a Principal Academic in Digital Storytelling at Bournemouth University, UK, where she runs the Civic Media Hub, a knowledge exchange enterprise that specialises in data storytelling for human rights, social equity, and health and wellbeing. Anna regularly publishes in media outlets and academic journals. She is a co-author of Protest Camps (2013) and author of Tear Gas (2017).

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